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Countdown to L’Oreal Melbourne Fashion Festival 2010

If you missed out on booking tickets to our Feast of Fashion Shows, never fear. There are still plenty of opportunities to see Melbourne’s GPO designers during the 2010 L’Oreal Melbourne Fashion Festival. Or you could join our online treasure hunt and win money-can’t-buy tickets to our VIP parade. Below …

Weekend Style – Painting the Town Red

It’s coming. You can not avoid it. So just give in already and embrace the sugar coated occasion that is Valentine’s Day. In the spirit of the day we have curated a collection of all things rouge. The ‘Kirrily’ frock by Leona Edmiston is sure to set hearts a-flutter while the raspberry jelly filled chocolates from Cacao are the way to any man or woman’s heart (unless they are one …

Behind the Scenes with Leona Edmiston

Another Autumn Winter 2010 collection arrival that we are keenly anticipating is by the lovely Leona Edmiston. We have the dreamy, romantic behind the scenes video from her latest photos shoot of the range. Of the designs, Leona tells us to expect, “organic splashes of colour and geometric prints of royal blue, crimson and sage juxtaposed on signature jerseys, silks and velvets. Classic sophistication is mixed with a blend …

Weekend Style – Turquoise

So the colour experts at Pantone have declared 2010 to be the year that Turquoise will reign! The colour is where blue meets green, reflected in the ocean and tropical skies and naturally in the precious stone of the same name. The colour is said to be fresh while also being calming. One of the easiest ways to quickly update your wardrobe is to inject a dash of the hue of the …

Weekend Style – Hot in the City

Unless you are still stuck in a subzero temperature, air-conditioned office (likely with a case of the first-week-back-at-work blues), you may have noticed it is a tad warm outside. Time to escape the city for your nearest beach, suburban backyard swimming pool or indeed the Portsea Polo on Saturday. This outfit celebrates summer with a nautical flavour while being both seaside stroll and polo-marquee friendly. Start with a classic Super …